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Affiliate Executive

  • Sales, Business Development, Business Consulting
  • Marketing and PR, Advertising and Creative Media Jobs
  • Administrative office management jobs
  • Management (incl. project, product management & human resources)
  • Betting and Gaming Jobs

Description

  • To help manage the existing affiliate portfolios for all brands within Southern and Western Europe
  • Regularly review affiliate acquisition activity to ensure it complies with relevant regulations and guidelines
  • Help create, plan and execute affiliate marketing acquisition, retention and reactivation campaigns across all the above markets.
  • Monitor and analyse results of these campaigns, including weekly and monthly KPI reporting to your Affiliate Team Lead and other members of Kindred Group as required
  • Provide timely and constructive responses to all inbound affiliate enquiries
  • Manage the monthly payment process for your affiliate portfolio and provide feedback on poorly performing accounts with suggestions about corrective actions to your Affiliate Team Lead.
  • Monitor the marketing spend of individual affiliates and the affiliate portfolio assigned to you, in line with agreed budget targets
  • Deliver clear, concise and reliable reporting on all activity to key stakeholders
  • Work on projects that improve existing processes and help drive innovation within the affiliate program
  • Collaborate with other Affiliate Managers to ensure local best practice approaches are implemented globally
  • Work on projects that may impact other areas of the business as agreed and directed by your Affiliate Team Lead or Head of Affiliates
  • Attend industry events and keep updated on industry trends that impact on the program and the business.
  • Perform market and competitor program research as required.
  • Work Closely With The Following Roles And Teams
    • Marketing Communications Manager to create email and social media communication plans that engage and delight our affiliate partners
    • Local Country team to ensure all members are kept up to date with affiliate activities and that you are fully aware of what other acquisition and retention activity is happening in your market
    • Marketing Intelligence to optimise affiliate marketing performance and investment
    • Product Marketing teams to spread the word about our latest and greatest product features

Responsibilities

  • Good knowledge of affiliate marketing within the online gaming industry.
  • Previous NetRefer experience desirable.
  • Good communication skills (verbal, written and presentational): numerate with an understanding of cost control.
  • Good sales negotiation and problem-solving skills.
  • Ability to speak Flemish/Dutch desirable.

Hard Skills

  • Forecasting
  • Contract negotiations
  • Digital marketing campaigns
  • Google Analytics
  • Marketing plan development
  • Cross-functional collaboration
  • Performance reviews
  • Budgeting
  • Business analysis
  • Timelines
  • Deliverable management
  • Executive updates
  • Advanced language knowledge
  • Advanced writing skills

Soft Skills

  • Communication
  • Leadership
  • Problem-solver
  • Skilled Collaborator