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Product Marketing Manager
- IT, Software development, System Engineering Jobs
- Sales, Business Development, Business Consulting
- Banking, Finance, Insurance, Accounting and Trade jobs
- Marketing and PR, Advertising and Creative Media Jobs
- Management (incl. project, product management & human resources)
Description
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Supporting the product development process by providing strategy, testing, and consumer insights to ensure the best possible market fit.
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Owning and coordinating the Marketing and Communications strategy for product launches across Marketing, PR, Communications, Social, CRM and CS teams.
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Developing an ongoing product education plan for owned products and features, including targeted creative assets tailored to all relevant Lunar markets.
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Quantifying performance of internal products, including regular reporting to Product and Marketing management.
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Developing differentiated value propositions for each target audience and associated messaging strategies for new products and features.
Responsibilities
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You have +5 years of experience from a similar position.
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You are skilled and experienced in developing marketing strategies using consumer insights.
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You have a passion for consumer experiences, with a demonstrated ability to use consumer insights and data.
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You have experience in setting a team and knowing how to make sure everyone contributes with their absolute best.
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You have experience within consumer marketing campaigns and managing the briefing process.
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You are skilled in driving the adoption of new products and services and know exactly how to understand the key KPIs and measurement approaches.
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You are fluent in English in both writing and speaking.
Hard Skills
- Data Analytics
- Product development
- Digital marketing campaigns
- Marketing plan development
- Team management
- Cross-functional collaboration
- Process improvement
- Business planning
- Product roadmapping
- Business analysis
- Deliverable management
- Accountability
- Executive updates
- Ability to use project management software
- Advanced language knowledge
- Advanced writing skills
Soft Skills
- Leadership
- Team-oriented
- Strategic thinker
- Skilled Collaborator
- Hands-on
We offer
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You’ll make your mark on the new digital bank in the Nordics. Your daily workplace can be either in Aarhus, Copenhagen, Norway or Sweden - we will cross that bridge when we get to it!
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You’ll try a bunch of different things, with more new stuff to come.
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Get great sparring with brilliant colleagues and the possibility to grow.
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You’ll be a part of an entrepreneurial company full of drive and with great team spirit. Together we’ve already accomplished wonderful results, and we’re nowhere near done.