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Assistant Brand Manager, Walkers Masterbrand

  • Sales, Business Development, Business Consulting
  • Marketing and PR, Advertising and Creative Media Jobs
  • Management (incl. project, product management & human resources)

Description

  • Support the Senior Brand Manager to ensure On Time In Full delivery of all key strategic projects to deliver incremental revenue & meet market share targets.
  • Supporting the Senior Brand Manager in the development of local creative assets working closely with creative and media agencies.
  • Collaborating across functions, teams & agencies; bringing teams together to deliver best-in-class marketing campaigns.
  • Develop disruptive, fame-driven omni-channel activations across AV, digital, social media, e-commerce and shopper for key brand launches.
  • Monitoring and reporting in-market performance and action planning.
  • Support the Senior Brand Manager on other on-the- job requirements – adaptability is key.
  • Managing budgets.

Responsibilities

  • Strong project management skills and success leading teams to execute complex projects: you possess initiative to set the agenda and act as prime mover of a cross-functional team.
  • You have your finger on the pulse: naturally inquisitive, with an entrepreneurial eye and hunger to deliver impactful innovation that resonates with modern Britain.
  • Exceptional drive and a passion for creating innovative flavours and packaging solutions.
  • Experience leading and executing scale packaging design and artwork projects.
  • Influencing skills to deliver results with both internal (project team) and external stakeholders (agency partners).
  • Consumer centricity: empathy and curiosity to delve into consumer motivations and barriers.
  • Creative flair: ambition to deliver cutting-edge, breakthrough comms that resonate with the entire crisp-eating nation.
  • Ambition to learn and proactive in your approach to development.
  • Numeracy & data analysis skills.
  • Highly organised with natural diligence to manage a timeline and plan ahead.
  • Willingness to engage in strategic discussions and challenge the status quo.
  • Confidence to present to senior stakeholders.
  • Growth Mindset.
  • A passion for food and drink.

Hard Skills

  • Data Analytics
  • Relationship building
  • Marketing research
  • Digital marketing campaigns
  • Marketing plan development
  • Budgeting and Forecasting
  • Cross-functional collaboration
  • Performance reviews
  • Process improvement
  • Business planning
  • Partnership agreements
  • Best practice development
  • Business analysis
  • Timelines
  • Deliverable management
  • Accountability
  • Ability to use project management software

Soft Skills

  • Leadership
  • Adaptability
  • Strategic thinker
  • Self-motivated
  • Entrepreneurial