- Marketing and PR, Advertising and Creative Media Jobs
We are looking for an enthusiastic copywriter who has a knack for writing exciting copies that resonate with the given brand and has an understanding of creating written content that is used for advertising, marketing, or other promotional purposes. You are able to produce engaging and persuasive copy that can capture the attention of the target audience and motivate them to take action.
- Bachelor's degree or equivalent experience in Advertising
- 2+ years' of copywriting experience
- Excellent written and verbal communication skills
- Highly organized with excellent attention to detail
- You will cater to various brands such as BFSI, Real estate, E-commerce, Retail, insurance, etc.
- You will solely be responsible to manage digital assets- by having a segmented approach including copy and content for; email, in-app website, push notification, banner, etc.
- Creating copy for advertisements, social media posts, website content, email campaigns, and other marketing materials.
- Conducting research to understand the target audience and the product or service being promoted.
- Collaborating with designers, marketers, and other professionals to develop creative concepts and campaigns.
- Developing headlines, taglines, and slogans that are catchy, memorable, and effective.
- Editing and proofreading copy to ensure accuracy and consistency.
- Adhering to brand guidelines and maintaining a consistent brand voice across all channels.
- Monitoring and analyzing the performance of copy to identify areas for improvement.
- Staying up-to-date with industry trends and best practices in copywriting.
- Microsoft Office
- Social media platforms
- Digital marketing campaigns
- Search Engine Optimization (SEO)
- Google Analytics
- Organic Search
- Keyword research and mapping
- Social media marketing (SMM)
- Branding (Online Brand Identity)
- Marketing plan development
- Content Creation and Management
- Strong work ethic
- Attention to detail