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Social Media and E-Commerce Trading Manager

  • Marketing and PR, Advertising and Creative Media Jobs

Description

An exciting opportunity has arisen for a Social Media & E-Commerce Trading Manager to join a growing Cheshire based Specialist Manufacturing company.

Currently marketing products directly on Amazon & eBay with the aim of expanding further into other areas of e-commerce. My client manufactures high performance products to the online market and due to their unexpected fast expansion, they are looking for a talented and experienced E-Commerce Manager to join the team. They would like a talented individual with ecommerce, project management and digital marketing skills to lead the implementation of an ecommerce infrastructure and redeveloping the current e-commerce website

Key Responsibilities:
* Manage social media
* Manage the implementation of ecommerce infrastructure for sustainable growth
* Create and implement an organic and paid SEO strategy with per
* Develop and implement strategies to improve the online user experience and implement automation of processes
* Utilise Google Analytics/Merchant Centre/Ads/Search Console to track and drive performance
* Liaise internally to assess and guarantee stock requirements, clearance opportunities and product launches
* Define and manage all digital promotional sales events and shape marketing communications
* Manage the online content across company website and any external platforms
* Work alongside the Marketing Team to implement a digital marketing strategy and build on the digital presence for the brand
* Identify and utilise emerging technologies where appropriate to improve performance and sales
* Develop and implement an omni-channel shopping experience that reflects the quality of the product and promotes the brand

Specific Requirements

Experience:
* Previous experience of managing a digital marketing and e-commerce operation within a large organisation
* Experience of working with customer data to improve overall marketing, reduce CPA and improve conversion
* Successfully developed and implemented ecommerce website and marketplace sales platforms with ability to drive growth
* Experience in developing and implementing digital marketing strategies across various channels
* Experience in Google Ads campaigns and shopping feeds
* 6 years ecommerce/digital marketing experience including a team

Hard Skills

  • Marketing research
  • Search Engine Optimization (SEO)
  • Google Analytics
  • Marketing plan development
  • Process improvement

Soft Skills

  • Communication
  • Team-oriented
  • Skilled Collaborator
  • Time management
  • Responsible